Meet Gerry

• Video Welcome
  8m47s

The basics of creating a mouthwatering brand: o Why big branding must underlie & support your marketing o See examples of big brands that started out as small businesses o Big branding is a system. It does not require a big budget.

• Video Module 1
  8m32s
• Worksheet Module 1

Become THE go-to brand in your industry: o How your mindset will affect your attitude which determines your brand’s altitude o Your brand is the crown jewel o You are designer-made not off-the-rack

• Video Module 2
  6m11s
• Worksheet Module 2

Fundamentals of branding: o Elements you need for your big brand o Find out what consumers want to buy from you o How to make your brand appetizing

• Video Module 3
  9m37s
• Worksheet Module 3

3 simple steps for lucrative big brand creation: o How branding works with marketing & selling o Brand strategy vs. brand design o A strong foundation is the beginning of big brand success

• Video Module 4
  5m23s
• Worksheet Module 4

Learn and absorb: o Planting your flag & staking your claim o How to meaningfully differentiate yourself o Why brands that are authentically different make more money

• Video Module 5
  6m15s
• Worksheet Module 5

Harness the Power of "One Thing": o 'Own' your market o How to avoid competing on price o Innovate don’t imitate

• Video Module 6
  6m8s
• Worksheet Module 6

What type of brand consumers prefer: o How to be top-shelf and esteemed o Why your 'me-only-ness' is the secret ingredient of any successful brand o What’s your secret sauce, the proprietary way you deliver value to the client no one else can that is far superior (in almost every way) to your competition?

• Video Module 7
  7m34s

• Video Module 8
  1m39s
• Video 9 - It's Your Time to Fly
  1m33s

This is my 1st vintage training video just for you from my private collection of Gerry's Content Treasures. While it was not recorded recently, it is ageless!  In order to successfully grow your small business, you’ll need to attract customers because of the unique value you provide. This starts with setting yourself apart and creating an identity that will give you a major competitive edge. Get a comprehensive understanding of the fundamentals needed to build a well-defined, strong brand. Discover:  Why to brand & why you must build in invincible brand  How branding works  The best ways to define your brand  The importance of brand strategy

• Video Branding 101
  1h 26m23s

This is my 2nd vintage training video just for you from my private collection of Gerry's Content Treasures. While it was not recorded recently, it is ageless! We’re going to look at what it takes to create, launch, and build a quality brand. Our focus will be around hot to get the customer to perceive your brand the way you want them to perceive it. Quality branding is about giving your customer VALID REASONS to choose your product or service instead of your competition. It’s all part of what’s called your BRAND STRATEGY.

• Video Quality Branding
  1h 59m46s

This is my 3rd vintage training video just for you from my private collection of Gerry's Content Treasures. While it was not recorded recently, it is ageless! It’s never been quicker or easier than this! This 2 1/2-hour training video will reveal how to multiply your brand power by creating a dominant brand that will produce immediate and dramatic results! It covers the key aspects of big branding from finding a gap in the marketplace and providing value no one else can to making a strong one-of-a-kind performance claim and coming up with a magnetic brand name.

• Video Brands Deliver Impact
  2h 42m36s

Struggling to get responses from your ideal clients? Stop guessing what to say. These ready-to-send cold email templates give you the words to cut through the noise, capture attention, and turn prospects into clients. Perfectly crafted for experts who want to communicate authority, build trust, and get results—without spending hours writing or testing emails. These 12 ready-to-send cold email templates are built for experts who want to: Open doors with high-value prospects without feeling salesy Get booked calls and meetings consistently Position yourself as trusted before the first call Each template is tested for results, easy to customize, and optimized to generate engagement while keeping your messaging on-brand. Send them, track responses, and convert for clients.

• Pdf doc 12 Emails That Get Replies

Why settle for an ordinary brand, when you can have an exceptional one? But how do you develop a truly great brand that is something more than having a nice logo, website, or colorful social media images? This is just one of the thought-provoking, big questions I dig into during my interview with one of the world's most renowned motivational speakers, Les Brown. Les has always been a fan of my branding work. I loved doing this interview. A classic! Enjoy!!

• Click Here to Play Les Brown Interview
  36m1s

People neglect the concept of branding and why branding is necessary for growth. But don’t be fooled! You can’t estimate the drawing power of a company whose branding is strong and effective, especially compared to businesses that can’t be bothered. I break down the necessity of branding in any business. Don’t rest on your laurels! Building your company from the ground up is admirable work, but it doesn’t end there. Branding makes sure you have customers that come to you, so let me share in this podcast why you can’t neglect it.

• Podcast - My Big Brand Formula Cover
• How I'd Describe the Podcast Artwork
• Podcast - Listen Here
  11m54s