Meet Joe Apfelbaum, CEO of evyAI.com
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Master the essentials of LinkedIn to build your professional presence, grow your network, and leverage the platform to support your business or career goals. This beginner-friendly course will walk you through:
How to log in and navigate the LinkedIn interface
Understanding the homepage, notifications, and layout
How to connect, follow, and message people
The difference between 1st, 2nd, and 3rd-degree connections
Viewing and managing your pending connection requests
When to accept or decline connection requests
Connection limits and how to track your followers
How to like, comment on, and create posts
Uploading PDFs (carousels), polls, and scheduling posts
Common mistakes to avoid when posting
Finding recent posts and downloading LinkedIn videos
How to edit your LinkedIn profile effectively
Finding your profile URL and viewing profile visitors
How to verify your LinkedIn account
Mistakes to avoid and how to analyze others’ profiles
Joining and participating in LinkedIn Groups
Creating LinkedIn Newsletters and hosting LinkedIn Live
Accessing analytics and exporting your connections
Mobile vs desktop differences and group messaging
Leveraging LinkedIn for business opportunities
Understanding profiles vs company pages
When and why to upgrade to LinkedIn Premium or Sales Navigator
Smart search and filtering to find ideal connections
How to send messages with or without being connected
Best practices for messaging and relationship-building
Tracking birthdays, anniversaries, and job changes
Measuring ROI from your LinkedIn activity
Understanding LinkedIn's terms and avoiding banned tools
How to block/report users and protect your privacy
Where to access additional LinkedIn training and support
How to use LinkedIn To Grow Your Business. LinkedIn 101: What You’ll Learn Master the essentials of LinkedIn to build your professional presence, grow your network, and leverage the platform to support your business or career goals. This beginner-friendly course will walk you through: 🔹 Getting Started with LinkedIn How to log in and navigate the LinkedIn interface Understanding the homepage, notifications, and layout 🔹 Building and Managing Your Network How to connect, follow, and message people The difference between 1st, 2nd, and 3rd-degree connections Viewing and managing your pending connection requests When to accept or decline connection requests Connection limits and how to track your followers 🔹 Posting and Engaging with Content How to like, comment on, and create posts Uploading PDFs (carousels), polls, and scheduling posts Common mistakes to avoid when posting Finding recent posts and downloading LinkedIn videos 🔹 Profile Optimization How to edit your LinkedIn profile effectively Finding your profile URL and viewing profile visitors How to verify your LinkedIn account Mistakes to avoid and how to analyze others’ profiles 🔹 Features and Tools to Boost Visibility Joining and participating in LinkedIn Groups Creating LinkedIn Newsletters and hosting LinkedIn Live Accessing analytics and exporting your connections Mobile vs desktop differences and group messaging 🔹 Professional Growth and Business Use Leveraging LinkedIn for business opportunities Understanding profiles vs company pages When and why to upgrade to LinkedIn Premium or Sales Navigator 🔹 Networking & LinkedIn Etiquette Smart search and filtering to find ideal connections How to send messages with or without being connected Best practices for messaging and relationship-building Tracking birthdays, anniversaries, and job changes Measuring ROI from your LinkedIn activity 🔹 Safety, Privacy & Support Understanding LinkedIn's terms and avoiding banned tools How to block/report users and protect your privacy Where to access additional LinkedIn training and support
A LinkedIn account (create one for free at linkedin.com)
Access to a computer or mobile device with internet connection
Basic computer literacy (comfortable using a browser and navigating websites)
Familiarity with social media platforms like Facebook or Instagram
A clear professional goal or intention for using LinkedIn (e.g., job search, networking, business development)
An up-to-date resume or list of work experiences (to optimize your profile)
Meet Joe Apfelbaum, CEO of evyAI.com
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This course includes
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