Angela Vendetti, Restaurant Strategist
By the end of today’s class, you will be able to:
• Identify your target market
• State your unique value proposition
• Price your menu effectively
• Increase sales up to 16% through menu engineering
In this class, we’ll dig deep into marketing-understanding the four Ps of marketing, the importance of defining your target market, how to formulate your Unique Value Proposition, the art of menu pricing, and how to increase sales up to 16% using menu engineering techniques.
The Restaurateur Tool box includes downloads to help you get from concept to launch successfully.
No prerequisites necessary.
Premium pricing is earned through clear differentiation, memorable customer experience, and trust. Customers pay more wh...
Line of credit borrowing is a revolving loan that lets you draw, repay, and borrow again up to a set limit. Used careful...
Eating out for gut health means making restaurant choices that support digestion by favoring simpler, less processed mea...
Chakra work is a reflective spiritual practice that focuses attention on seven traditional energy centers in the body to...
Affiliate sales coaching teaches marketers how to choose offers, write persuasive outreach, handle objections, and build...
A CEO's secret weapon is not a single tactic. It is a support system of coaches, peers, and trusted advisors that sharpe...
Copyright © 2026 The Great Discovery