Digital Marketing Strategist and IT Consultant
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Build a cohesive and authentic personal brand that reflects your core values and unique strengths.
Launch a professional, user-friendly website that serves as a central hub for your coaching offerings.
Create consistent and engaging content to grow your online presence and establish your authority.
Develop and launch your evergreen coaching program to attract new clients and diversify revenue streams.
Expand your social media reach, focusing on Facebook and initiating LinkedIn engagement.
Brand Refinement
Finalize your mission, vision, and brand messaging.
Develop your visual identity using the selected color palette, fonts, and imagery.
Website Development
Design and launch a professional website with clear service offerings, lead capture forms, and testimonials.
Optimize the website for SEO to improve visibility.
Content Creation
Start the “Message in a Minute” video series for social media.
Post authentic, value-driven content 3-4 times weekly (e.g., sunrise photos, personal stories, and motivational insights).
Client Outreach
Reconnect with past clients to build momentum and generate testimonials.
Offer a free webinar or workshop to showcase your coaching expertise and attract new leads.
Social Media Growth
Increase engagement on Facebook by sharing reels, client success stories, and promotional content.
Begin LinkedIn engagement with targeted posts and professional articles to expand your audience.
Program Launch
Develop and launch an evergreen coaching program with a clear marketing strategy.
Create promotional campaigns, including email marketing sequences and social media posts.
Networking and Collaboration
Collaborate with peers or influencers for cross-promotional opportunities.
Attend virtual or local industry events to expand your professional network.
Performance Review
Analyze social media metrics and email campaign performance to refine strategies.
Gatyour feedback from webinar participants and early program enrollees to improve offerings.
Brand Assets: Visual identity (color palette, fonts, and templates).
Website: Fully functional and optimized, with service offerings and lead generation forms.
Content Strategy: Consistent posts for Facebook and LinkedIn, including the “Message in a Minute” series.
Evergreen Program: Developed, launched, and marketed with a promotional campaign.
Engagement Metrics: Increased audience growth and interaction on social platforms.
This 6-month branding and marketing strategy plan focuses on foundational growth and program launch milestones. Estimated cost: $17,500-$32,500 depending on specific deliverables and ongoing support.
Your Cost Today: ONLY $5000!
First things first! Let's schedule an onboarding call. Be sure to add a note when booking your meeting saying that you purchased this program.
As a part of this program, we will walk through the questions in this workbook as a part of developing your brand. You can download and fill out this PDF to get a jump start on the work we will be doing together.
Quick overview video: A quick intro to Latara Dragoo
As you eagerly await our upcoming meeting, you can jump into some of my content about branding here.
This is ideal for Coaches, Speakers, and Authors looking to ATTRACT their ideal clients while staying in their Zone of Genius.
Digital Marketing Strategist and IT Consultant
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