I Identify Problems & Provide Solutions!
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The presentation and sale of any products, goods, or services is best (and easiest) accomplish when the presenter follows the 7 steps of the Selling Cycle. Oh...you can miss a step here or there and jump around a bit...but if you want to Sell More...with Less Effort...at Higher Margins we encourage you to learn and follow the 7 Steps to Heart-Centered Selling.
You will learn how to:
The Welcome lesson sets the foundation in place with the encouragement you need to be successful!
When you Examine the Field you purposefully prospect for your ideal customers. You identify those that have the problem(s) that your products, goods, and services solve. You are in the solutions business!
When you notify the field you are marketing your products, goods, and service for the marketplace for prospects to see and take notice.
When you harvest the facts you ask qualifying questions of your prospects. You want to fully understand their needs, wants, and desires regarding the benefits your products, goods, and services deliver.
When you announce the offer you are actually presenting your products, goods, and services for consideration for the first time. Notice, presenting your offer is the MIDPOINT of the selling cycle.
When you negotiate their concerns you clearly listen and work to understand any potential objections your prospect has to your offering. You will learn a proven technique to address and handling prospect concerns.
When you confirm the agreement you close the sale! They agree to purchase...I prefer to call it "securing the order" because in reality, you want to open a long-term relationship with your candidate, not close it!
When you explore additional opportunities you learn to ask for referrals, who your new customer knows that may need similar benefits to those they will be delivered...and most importantly, when and how to ask!
We would encourage you to listen and work through these lessons in sequence. When you do you will learn that each step is independent and valuable...and the 7th step leads back to the first...hence the Selling CYCLE!
I Identify Problems & Provide Solutions!
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