Stories are happening in your business every day.
Client conversations. Challenges. Breakthroughs. Lessons learned.
The problem isn’t a lack of stories.
It’s that most of them are never captured.
For years, I thought storytelling happened after success—once everything was polished.
(I tend to be a perfectionist, and that doesn't help when you want to get things done!)
What I’ve learned is that the most powerful stories are found in the middle of the journey, not at the end.
Everything changed when I created a simple system for capturing stories as I lived them.
Here’s what that looks like:
1️⃣ One place to capture stories
A notes app, journal, or voice memo—just one. Consistency matters more than format.
2️⃣ Capture moments, not masterpieces
Jot down what surprised you, challenged you, or moved you emotionally. Raw notes are enough.
3️⃣ Name the lesson
Finish this sentence:
“This experience taught me…”
That lesson is what turns a personal moment into leadership content.
4️⃣ Review weekly
Patterns emerge when you look back—those patterns become your message.
I wish I had captured more of my journey earlier—not for content, but for clarity.
A story system doesn’t just help you market better. It helps you see how far you’ve come—and what you’re uniquely qualified to teach.
We can stop outselves -- even right now -- to pause and reflect on the lessons we learn from an experience.
As a friend shared with me, "There are no mistakes. Only lessons."
Reflection question:
👉 What is one story from this past week that taught you something—and where will you write it down today?
Please feel free to share this post. Let me know -- what stories are on your mind?
Feel free to book a complimentary chat at: https://strategycall.biz
I'm here to serve YOU in this new STORY CIRCLE! :-)
First -- allow me to introduce myself.
I'm Lynn Sanders, an award-winning, best-selling author, story empowerment coach, video producer and media host.
I went through plenty of ups and downs to get where I am, and I'm here to guide you forward.
You'll get to enjoy stories, tips and strategies to grow your business. You can choose to practice writing, telling and sharing your stories. And getting feedback. You can also participate in our Story Mastermind to learn from leading experts: Authors, Publishers, Marketing Pros & Publicists.
We're in this TOGETHER!
Do you realize how vital your stories are?
We all connect with one another through our stories.
Stories define who we are. Stories create bonds of trust. Stories build relationshipis.
And the most important point to remember is: WE GET TO CHOOSE OUR STORIES.
The stories we tell ourselves are most important.
Simply stated -- We choose our thoughts -- which become our stories -- that lead to our actions.
AND WE GET TO CHOOSE! So -- let's choose positive words.
If you don't agree with this foundation, then this site is not the right place for you.
Because we're a community for positive storytelling. Both inner and outer.
While you're here, I want you to keep in mind -- there are no mistakes. Only lessons.
YOU are here for a reason.
And -- I believe you are put here on earth for a reason. A Higher Reason.
YOU make a differece. And you get to choose the difference you want to make.
We can make the most of our time by choosing words that empower, inspire and uplift.
We make a difference by simply "BEING" us. You never know who needs to hear YOUR story right now to make a difference in their life.
My company -- Difference Makers Media -- reflects my mission to make a bigger difference in the world... by shining a light on other heart-centered leaders through the power of their stories.
There is too much negative media bombarding us.
Instead, I invite you to be part of the movement to be a difference maker.
Create - Tell - And Share Your Soul's Stories For GOOD.
That's why I've created this Story Circle for you.
Looking forward to helping you bring your stories to life!
Please feel free to reach out to me at any time.
My email: [email protected]
Here's to your success,
Lynn Sanders
P.S. You can get my free Publicity Essentials checklist at: https://lynnsanders.biz
PREMIUM LEVEL. Profit from a private 60-minute STORY STRATEGY & WRITING session. Attract ideal clients through writing that works! Transform boring into compelling copy. Amplify your branding. Uplevel ANY content to attract ideal clients.
PREMIUM LEVEL. Profit from a private 60-minute STORY STRATEGY & WRITING session. Attract ideal clients through writing that works! Transform boring into compelling copy. Amplify your branding. Uplevel ANY content to attract ideal clients.
PREMIUM LEVEL. Profit from a private 60-minute STORY STRATEGY & WRITING session. Attract ideal clients through writing that works! Transform boring into compelling copy. Amplify your branding. Uplevel ANY content to attract ideal clients.
A Story Community for Difference Makers to grow their impact, influence and income. Gain clarity with tips, strategies and stories inside The Story Journey. Enjoy story prompts, live writing with training experiences through the Story Lab. Engage with leaders and brainstorm in The Story Mastermind. Create your Legacy Story into a book. Build connections through your stories.
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