1. Business Ownership or Management Role: Participants should be current business owners or in a management position responsible for customer experience, marketing, or service delivery, ensuring they can directly apply the concepts taught.

2. Willingness to Implement Change: A readiness to embrace new ideas and actively implement strategies is crucial. Participants should be open to transforming their business practices and not resistant to change.

3. Basic Understanding of Customer Service Principles: While the course will cover advanced concepts, a foundational knowledge of customer service and experience will help participants better understand and apply the teachings.

4. Commitment to Customer-Centric Thinking: An essential requirement is a genuine desire to put customers at the center of business decisions. This mindset will be key to adopting the preeminence and experience-driven strategies covered in the course.

5. Access to Decision-Making Authority: To effectively implement the lessons, participants should have the authority or influence within their organization to make changes to processes, customer interactions, and branding strategies.

These requirements ensure that the course is suited to individuals who are in a position to benefit from the teachings and have the capacity and mindset to drive meaningful change in their businesses.