Angela Vendetti, Restaurant Strategist
By the end of today’s class, you will be able to:
• Identify your target market
• State your unique value proposition
• Price your menu effectively
• Increase sales up to 16% through menu engineering
In this class, we’ll dig deep into marketing-understanding the four Ps of marketing, the importance of defining your target market, how to formulate your Unique Value Proposition, the art of menu pricing, and how to increase sales up to 16% using menu engineering techniques.
The Restaurateur Tool box includes downloads to help you get from concept to launch successfully.
No prerequisites necessary.
Restaurant start-up marketing and menu engineering help new restaurants choose a target market, sharpen a value proposit...
Cultural accessibility is the practice of making museums, performances, heritage sites, and digital cultural experiences...
A Funnel Godmother is a business automation guide who connects CRM, lead capture, email and text follow-up, landing page...
Client yes friction is the mix of unclear messaging, weak market fit, unclear offers, and trust gaps that stop prospects...
Networking is the practice of building professional relationships, presenting your value clearly, and using trust-based...
Imposter syndrome is a pattern of persistent self-doubt where capable people discount their achievements and fear being...
Copyright © 2026 The Great Discovery